The website conversion myth: Why most business sites don’t actually generate leads
- Man71
- Mar 4
- 4 min read
Updated: Mar 12
Most business websites don’t work. They exist, but they don’t generate leads, nurture prospects, or drive revenue. They sit online like digital brochures, glorifying the company and talking about me, me, me. Nice to look at but ineffective at converting visitors into customers.
At the end of the day, nobody cares about your history, mission, vision, management team, board of directors, and even brand. What they care about is what you can do for them, how conveniently, and how fast. I know it sounds harsh. But accept it, and it's the best thing that will ever happen to your marketing.
