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tech blog
stay updated with expert insights on UX/UI, software development, freelancing, and IT jobs in switzerland. discover trends, tips, and strategies to thrive in tech.


AI and Zero-Click Internet are Killing the Web's Business Model
he internet has undergone significant transformations since its inception, evolving from a simple network of static pages to a dynamic ecosystem of interactive content and services. However, recent advancements in artificial intelligence (AI) and the rise of zero-click internet experiences are posing unprecedented challenges to the traditional web business model. But how these technological shifts are reshaping the digital landscape and threatening the economic foundations o

barbarela48
May 234 min read


The UX Design Process: A Practical Guide for Beginners
UX (user experience) design is crucial for creating intuitive, effective, and enjoyable websites for users. This guide will help you understand the essential steps of the UX design process and apply them to your projects to improve your users' experience. Discover how to structure your process, the fundamental principles to follow, and best practices for successful UX....

barbarela48
Apr 162 min read


The website conversion myth: Why most business sites don’t actually generate leads
Most business websites don’t work. They exist, but they don’t generate leads, nurture prospects, or drive revenue. They sit online like...

Hapidev Team
Mar 44 min read


Marketing digitalization and business growth: why now is the best time in history
Spend five minutes on LinkedIn, and you’ll see endless arguments about politics, social issues, and corporate debates. Everyone seems...

Hapidev Team
Feb 203 min read


How to use first-party data strategies in digital marketing
Marketers are shifting towards first-party data strategies in digital marketing as privacy laws tighten and third-party data becomes less...

Hapidev Team
Feb 132 min read
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